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Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

1. A marketer for Northern Trail Outfitters needs to see test emails for each subscriber in a data extension.
What should the marketer do to ensure the data extension appears as a RecipientTest Data Extension in the Test Send menu?

A) Associate the data extension to the Campaign.
B) Save the data extension in the Test Folder.
C) Create the data extension as 'Is Testable'.

2. Northern Trail Outfitters (NTO) was unable to process coupon codes for several days, which caused customers to complain about their experience. NTO would like to apologize by offering an upgraded coupon to help improve customer satisfaction What should NTO do to automate the process of finding its affected customers?

A) Query the data using a specific date range parameter
B) Filter the data based on a specific date range.
C) Use Einstein engagement scores to identify affected users.

3. A digital marketing internal Northern Trail Outfitters (NTO) has been asked to quickly provide the delivery rate of the most recent email sent from the NTO business unit.
Where should the Internal look to find this Information?

A) Content Builder > Recent Sends
B) Email Studio > Overview
C) Automation Studio > Activities

4. A marketer has scheduled an email that was approved in Content Builder Approvals by their manager. The marketer then receives a message from their manager that changes are needed and an email approval has been withdrawn.
What should happen with the scheduled send, if no other action is taken?

A) The Send is paused unit is approved again.
B) The send is canceled when the approval is withdrawn.
C) The originally approved version of the email will be sent.

5. A marketer with Northern Trail Outfitters needs to review how different variations of an email will render in different email clients.
Which tool should the marketer use?

A) Content Detective
B) Send Preview
C) Test Send

Solutions: