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Salesforce Certified B2C Solution Architect Sample Questions:

1. Northern Trail Outfitters Is migrating away from legacy system and is currently implementing Service Cloud, Marketing Cloud, and B2C Commerce to support their growing business needs. The business has asked a Solution Architect to propose a cross-cloud data mapping design that makes use of the strengths of each platform.
Which two recommendations should a Solution Architect include to the design?
Choose 2 answers

A) Document the data type and size constraints in each system to ensure entities are mapped correctly.
B) Ensure that the legacy systems data model is mapped and implemented as-ls without any modifications to minimize data migration complexity.
C) Hap B2C Commerce profile to Salesforce Platform Contact and to Marketing Cloud Contact.
D) Use an integration tool so there is no need to consider data mapping as part of the design.

2. An organization is considering using the Lead object in Sales Cloud to track customers who have signed up for their newsletter. The goal is to add these customers to a Marketing Cloud nurture campaign. Once they make a purchase, the suggested design is to convert the Lead to a Contact record and associate the resulting Contact with a Marketing Cloud Subscriber.
What recommendation should a Solution Architect make to avoid implementation challenges?

A) Ensure that the Marketing Cloud Contact associated with the Lead is updated to reference the Contact after conversion.
B) Avoid using the Lead object by creating Contacts with different Record Types for prospects.
C) Add prospects who have not created an account or made a purchase to Marketing Cloud directly without creating a Lead.
D) Delete the Marketing Cloud Contact associated with the Lead object after conversion.

3. A customer has been using Marketing Cioud with their existing (non-Salesforce) ecommerce site for more than 3 years and is now implementing Service Cloud to help improve the quality of support given to their customers. While Service Cloud will be integrated with the ecommerce site and they want to use many Marketing Cloud Connect features, the customer is insisting on continuing to use the existing integration between the ecommerce site and Marketing Cloud until they move to Salesforce B2C Commerce (planned for the coming 2 years).
Which two concerns should the Solution Architect raise with the customer considering the approach they want to take?
Choose 2 answers

A) Additional Matching rules will need to be implemented in Service Cloud to ensure identities are merged before messaging in Marketing Cloud.
B) Contacts may be duplicated in Marketing Cloud during the transition phase, and additional work may be required to merge identities at a later date.
C) Email tracking for messages sent from the ecommerce site will not be replicated via Marketing Cloud Connect and therefore will not be visible to the Service Agents.
D) Journey Builder will need to be used to update the Contact Key directly in Marketing Cloud to ensure the existing ecommerce site integration can continue to be used.

4. A Marketing team plans to support the launch of a new product line. In discussion with the Sales and IT teams, the Marketing team proposed introducing a leads-management process, along with a web-to-lead form for the landing page that supports the product launch.
The leads captured using the form are added to the new nurturing journey in Marketing Cloud and subsequently routed to the relevant sales team once they qualify at a certain threshold.
What are two implications that a Solution Architect should consider prior to implementing this solution?
Choose 2 answers

A) Need for additional handling of consent, preferences, and compliance for converted leads in Marketing Cloud
B) Leads can have detrimental impact on quality of contact records in Sales Cloud
C) Engagement history from the lead record will be natively available for contact record in Marketing Cloud
D) Leads are unique contact records in Marketing Cloud

5. A company is beginning a multi-cloud implementation involving B2C Commerce and Service Cloud. The company wants to trace configuration and code changes as much as possible and ensure basic standards for code quality.
Which three options should a Solution Architect recommend to help the company with this goal?
Choose 3 answers

A) Salesforce DX
B) CI/CD Pipelines
C) Smoke testing
D) Static Code Analysis tools
E) GIT Repository

Solutions: